When tailoring your online marketing Sydney content an SEO strategy there are a number of factors worth considering. SEO favors the quality of inbound links and the quality, relevance, and originality of the content of your site. What follows is a list of important factors to consider for your content strategy so as to keep your focus on what really matters to when it comes to SEO.
When it comes to online marketing Sydney, or anywhere for that matter, the new situation normal is that a website’s content need to be based on a strategy that figures quality and user convenience as its top priorities.
What Makes Quality Content?
Google’s search engine ranking pages, (SERP’s), are based on a number of factors. So the jostle for pole position in the rankings race depends on understanding and adapting to, how Google’s latest measure of what makes a website high-quality are:
1. Quantity and quality of inbound link to page
2. Quantity and quality of social signals linking to site or page
3. Grammar and spelling of text
4. Text formatting, (bold, italics, bullet, points)
5. Use of subheads
6. Length of Content
7. Number of outbound links from the site or page
8. Quality and relevance of keywords
When creating content for your site the last six points, (3-8), are all features you can implement when writing and organizing your website but the first two are truly earned. They come from the way people respond to and use your website once it is live. This means to qualify well through links and social user interest you for your site based on the last six points first.
Though it is important not to forget authenticity. Google has progressively refound its SERP algorithm to reward the time and effort content procedures put in.